Justin Blackman – Write Like Anyone
Echo Every Client’s Voice So Well They’ll Hire You Again & Again
Over these four lessons, you’ll learn how to sound like any client and create brand-consistent copy, even if their voice is unique. We’ll deconstruct the science of analyzing, matching, mirroring, and evolving any style so you can bring your skills to bigger clients and bolder brands — and pump out near-perfect copy on the first shot.
…And you may just improve your own style along the way.
If you truly want to understand writing voice, you don’t need a keyboard. You need a calculator.
Discover How To Analyze, Mirror, And Scale Any Writing Style — A Highly Desirable Skill For Top-Level Clients
THIS process is how you reduce editing time and eliminate back-and-forth feedback. THIS process is what separates you from other writers. THIS is how you erase one of the biggest concerns of upper-tier clients. In Write Like Anyone, You’ll get straight to writing on-brand without creating a voice guide deliverable.
“80% Of Business Owners Mention Voice As A Concern When Hiring Copywriters”
– Kevin Rogers
- Master Voice
Discover what “voice” actually means (it’s not some woo-woo concept that can’t be learned) and why most clients cite this as the biggest failure of their copywriters. Learning this means more repeat work. - Discover The Nuances
We’ll show you how to dive deeper into voice and go beyond “intuition.” You’ll have a process for explaining voice that most writers will never imagine, whether for personal brands or corporate. - Land More Projects
Not only will you learn how to understand and match every client, but you’ll also discover how to position your skills and services as a true expert — so you can close more deals.
“This made me $12K with more projects coming as a result. Best investment I ever made!”
Jodi Blank – Copywriter
Meet Your Instructors
Write Like Anyone is presented by Justin Blackman with the support of Abbey Woodcock, two of the copywriting world’s most trusted voice experts. Together, they’ve worked with industry leaders such as Ramit Sethi, Jeff Walker, Stu McLaren, Amy Porterfield, Todd Herman, Agora Financial, IHG Hotels, Red Bull, Bobby Klinck, Danny Iny, Mastin Kipp, and even Frank Oz (the voice of Ms. Piggy and Yoda).
Justin Blackman
The Brand Ventriloquist®
Abbey Woodcock
Guest Presenter: On Client Acquisition
Daniel Throssell
Guest Presenter: On Using Characters & Humor
Angie Colee
Guest Presenter: On Copy Chiefing & Running Writing Teams
You’re Not Still Relying On “Intuition” For Voice, Are You?
That doesn’t cut it with upper-tier clients. Not only will this process make you write more authentically, you’ll learn how to position your skills as a proven and repeatable system… Exactly like bigger clients demand.
“If you want to write in the various voices of your clients, you need Justin in your corner.
He has the tools, insights and advice you need to write in ANY voice. He’s a total nerd about this stuff. Actually, he’s a total nerd about most stuff. But this is what he does best.”
Rob Marsh – Co-Founder, The Copywriter Club
No More Fluffy Definitions Around Voice
In just a few short hours, you’ll discover the night-and-day difference between “having a feel” for voice vs. having a deliberate, measurable process…
And you’ll be the expert who lays the foundation for all your clients’ future content.
Join now to pull back the curtain on:
– Understanding what voice truly is (and why most writers get it wrong)
– Measuring voice with a process (so you can identify and mirror any style)
– Distilling the nine voice types (and knowing what characteristics to spotlight)
– Positioning your voice skill as a superpower (so you can differentiate yourself from the pack)
– Becoming crystal clear on your own writing voice (then adjusting it to match your client’s style)
– Approaching bigger clients confidently (because you have a plan to stand out)
– Knowing the right questions to ask for better feedback (so you know what to adjust moving forward)
– Bringing copy to life by cranking up the three elements of voice (without making your client sound like a caricature of themselves)
– Using worksheets and tools to measure your copy (and confirm it’s right before you submit it)
– Ensuring you have the right voice (before you ever write your first word)
..And delivering on your promise to truly “get” your client better than any writer has before.
You’ll even have live Zoom access to Justin during monthly Office Hours.
BONUS – Join now and Hear What Copy Chiefs REALLY Look For When They Hire — and hone your pitch to land more projects
Take your skills even further with 4 additional trainings & AMA sessions
Your dashboard Includes:
– Pitch With Power: See how to demonstrate your skills on sales calls
– Abbey Woodcock: on what she looks for when she builds a writing team
– Angie Colee: on what it takes to write for a big name client, what to expect when you land the gig, and how she keeps the brand voice alive
– Daniel Throssell: on the importance of voice and differentiating yourself in a direct response world
Get Justin Blackman – Write Like Anyone at Tradersoffer.forex
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